Veggemo
Our work developing Veggemo, the first non-dairy milk to originate from veggies, took place over two years. The market was dominated by products with very similar, very practical branding. So, to break through and tell Veggemo’s story, we took the brand into the unexpected and delightful, from its name right down to the quirky illustrations. Industry excitement for Veggemo was evident at launch with the brand weighing-in among the most innovative new products at natural food expos throughout Canada and the US. Veggemo continues to expand across North America and has recently launched in China.
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